Informatica Cloud Integration Templates allow customers and partners to build, and share full-scale "integration apps" on demand. Cloud Integration Templates also save time by using pre-defined mappings for specific processes, which reduces the number of steps required to execute sophisticated integration workflows. You can even tweak these processes according to your specific needs and dramatically reduce your deployment time and costs. Here are some of the many benefits you can obtain by developing and using Informatica Cloud Integration Templates:
Informatica Cloud customers can simply search within the service or from the Informatica Cloud Marketplace Template Mall for existing out-of-the-box cloud integration templates that meet their needs. Templates can accelerate your speed to deployment for a variety of use cases, such as: Business Intelligence, Data Quality, Integration Process Efficiency, Sales Efficiency and Social CRM
After locating the desired template, users can execute custom integration tasks within a few clicks. These dynamic Cloud Integration Templates allow you to execute complex integration tasks, yet have the same easy-to-use look and feel as the data loading, data synchronization, and data replication services within Informatica Cloud.
Complementing its wide range of application connectivity, Informatica Cloud’s Global Repository contains several prepackaged groupings of cloud integration templates known as “integration bundles”. The Global Repository allows customers to publish content to other Informatica Cloud accounts within their company, thereby enabling crowdsourcing of integration best practices across IT divisions. The Global Repository opens up new business opportunities for partners by allowing them to standardize on common application integration use cases quickly, and using the publishing mechanism to get it to their end customers instantaneously. As a result, partners can expedite their application integration projects much more rapidly, and focus on acquiring new customers.
With the Informatica Cloud midstream connector, customers and partners can seamlessly chain together any number of cloud and on-premise applications and services. This functionality makes it possible for customers to accomplish complex multi-nodal aggregations and intricate transformations across multiple cloud and on-premise applications and services within the enterprise. It also enables partners to take advantage of the “long tail” of cloud applications by bringing to market new integration templates between established cloud applications, and emerging ones. Consequently, the ease of integration provided by these templates furthers the adoption of these emerging cloud applications and services.
Salesforce’s outbound messaging allows workflow rules to be configured to watch for specific field changes that trigger automatic Salesforce actions. Combining this functionality with Informatica Cloud’s custom integration templates opens up a whole host of powerful customer-facing real-time integration scenarios such as, but not limited to:
Moving closed opportunities to other systems: When sales opportunities close, it is important to move them to other systems in your enterprise, whether it’s a database store, a back-end ERP system, or an order processing application
Adding leads to an existing account: When a sudden influx of new leads gets associated with an existing customer account, it may be a sign to your sales reps that a good upsell opportunity exists
Assessing marketing campaign interest: Depending upon the number of marketing campaigns running in your enterprise, certain themes will draw more interest than others. Stay informed of how many leads respond to your campaigns and target those campaigns that generate the most interest
Maintaining high customer service quality: Support incidents that remain unresolved for a long time result in increased customer churn. Notify case managers when support incidents that have been escalated still have not been looked at
Smooth contract management: When contracts get initiated, a whole host of other activities such as billing, accounts receivable, and order processing need to occur. Ensure that these critical activities do not get inadvertently overlooked
Cloud application administrators, business analysts and other non-integration experts can easily execute custom cloud data integration tasks without going through the complexity of having to know what each type of data transformation accomplishes. The Cloud Integration Template architecture provides parameters which allow business users to simply change the respective data types within an integration workflow and perform these actions within the Informatica Cloud environment itself. As a result, there is a vast improvement in productivity by eliminating the need to manually build and change custom mappings. By using Cloud Integration Templates to easily adjust to customization in data sources and business rules, integration complexity is completely abstracted away.
The new Cloud Integration Template Designer provides a graphical, drag-and-drop development environment to speed the creation of templates and custom integration task wizards. The Designer can be used to develop templates from the ground up, and insert numerous "configuration points" within so that end users can modify the template to suit their integration process. There are several user-interface elements within the Designer that help developers with complex use cases such as analytics, data aggregation and merging, lead de-duplication, opportunity conversion, account extraction, and more.