Network Solutions
Network Solutions focuses on helping small businesses start and market their businesses on the Web, enabling them to realize their dreams of self-reliance, entrepreneurship, creativity, and financial independence. They pioneered the service for creating and acquiring specific “web addresses” (known as domain name registration), and today offer a full range of Web-related services. In addition to domain name registration, they offer Web site design and hosting, e-commerce solutions, online security products, and search engine marketing and optimization.
Challenge
- Deploy a new direct, consultative sales channel
- Allow reps to tap into customer and lead intelligence within the data warehouse, analytics systems during the sales call, to improve close rates
- Provide assurance to the sales staff that deal close, bookings, and commissions are valid and the sale completed
Solution
- Implemented PowerExchange for Salesforce with existing PowerCenter platform to:
- Load data from multiple sales and marketing channels into Salesforce
- Synchronized Salesforce lead activity with their data warehouse
- Validate and synchronize order data from back end systems with Salesforce
Benefits
- New sales staff of approximately 100 has industry leading customer and prospect intelligence on leads and opportunities across all channels
- Reduced the cycle time from deal closure to validation and booking by 80%
Next Steps:
