Informatica Receives Best of AppExchange Award for Data Integration from Salesforce.com Customers for the Third Year in a Row

Easy-to-Use Cloud Integration Service recognized based on user reviews

REDWOOD CITY, Calif., February 8, 2011. Informatica Corporation (NASDAQ: INFA), the world's number one independent provider of data integration software, today announced Informatica Cloud was honored by salesforce.com customers with the AppExchange Best of '10 Award for Data Integration. This is the third year in a row that the distinction has been awarded to Informatica. In receiving the salesforce.com customer choice award, Informatica is recognized for its product excellence and highest levels of customer satisfaction. Built using the Force.com platform, Informatica Cloud is immediately available for test drive and deployment on the AppExchange, the world's most-popular marketplace for business apps, at http://www.salesforce.com/appexchange/.

Informatica received the Data Integration award for Informatica Cloud, its multitenant cloud service that automates Salesforce integration between other cloud-based as well as on-premise applications, databases and files. More than 1,300 companies are now running Informatica Cloud to process over 50,000 jobs per day and integrate over 10 billion plus records per month.

“AppExchange provides salesforce.com customers the fastest way to find partners that are experienced in working with the cloud,” said Kendall Collins, chief marketing officer at salesforce.com. “Informatica Cloud can help our customers realize tremendous success as we make the shift to cloud 2 and ensure that social, mobile and real-time cloud capabilities are integrated with the rest of the enterprise. We congratulate Informatica for being recognized by customers as the top-ranked Data Integration solution on AppExchange in 2010.”

“Once again we are honored to be recognized for the third year in a row by salesforce.com customers for our powerful and easy-to-use cloud data integration service,” said Ron Papas, general manager, Informatica Cloud. “Integration is essential to get the most from cloud applications and it’s becoming increasingly important for organizations of all sizes looking to rapidly and cost effectively gain access to trustworthy data. We’ve enjoyed the synergy brought to the market that ensures our joint customers are able to more fully realize the business value of their data assets through reliable cloud solutions.”

Customer reviews posted on AppExchange highlight the range of advantages customers are experiencing with Informatica Cloud, including the following feedback:

• “Easy, seamless and huge time saver. Informatica's Cloud service is very simple yet extremely powerful. It greatly reduced the time to integrate Salesforce data with our in-house databases. Informatica Cloud is the way to go for anyone needing to move data in/out of salesforce.com.”
• “Powerful Integration Tool. I have worked with the Informatica Cloud product for one year now and I have found the product to be robust, easy to use, reliable, and extremely flexible. The ability for the product to connect to so many data sources and perform most any data transformation is remarkable.”
• “No IT Required! With a product like salesforce.com, which gives you so much power to do quick database configuration changes, you need a product like Informatica Cloud to give you that same agility on the data integration side. What good is being able to add a new field in to salesforce.com in just minutes if it takes months to get the data you want in to that field? For us, Informatica Cloud has all but eliminated that problem.”
• “Informatica is Best in Class. After reviewing several potential integration partners, we chose Informatica to help us integrate our current SQL database with Salesforce. With no technical/IT background, I was able to easily integrate the two systems using Informatica's drag and drop design. Intuitive is the best word I can use and when I came against a few data transformation issues I couldn't solve on my own, the response I received from my Informatica sales rep and from their support team was great. They even e-mailed me to make sure that the data transformation they tested in their environment worked in mine before they closed my case. So from beginning to end it was a great experience and I would highly recommend them to anyone that is looking for a full integration solution.”
  
  

The Data Integration category, one of 11 separate categories, recognizes solutions that help connect data from existing applications to Salesforce CRM. The “Best of” customer choice awards recognize AppExchange partners who have had excellent user reviews in a specific calendar year. They are awarded based on user-contributed reviews and do not reflect the opinions of salesforce.com, its employees or partners.

About Informatica

Informatica Corporation (NASDAQ: INFA) is the world’s number one independent provider of data integration software. Organizations around the world gain a competitive advantage in today’s global information economy with timely, relevant and trustworthy data for their top business imperatives. More than 4,280 enterprises worldwide rely on Informatica to access, integrate and trust their information assets held in the traditional enterprise, off premise and in the Cloud. For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or visit www.informatica.com. Connect with Informatica at http://www.facebook.com/InformaticaCorporation, http://www.linkedin.com/companies/3858 and http://twitter.com/InformaticaCorp.

About the Force.com Platform and AppExchange

Force.com is the only proven enterprise platform for building and running business applications in the cloud. The Force.com platform powers the Salesforce CRM (http://www.salesforce.com/) applications, more than 1,000 ISV partner applications like those from CA Technologies, FinancialForce.com and Fujitsu, and 185,000 custom applications used by salesforce.com’s 87,200 customers such as Japan Post, Kaiser Permanente, KONE and Sprint Nextel. Force.com also enables developers to make any enterprise app social by leveraging the social collaboration components including profiles, status updates, and real-time feeds available with Chatter.

Applications built on the Force.com platform can be easily distributed to the entire cloud computing community through the salesforce.com AppExchange 2 marketplace http://www.salesforce.com/appexchange/, now featuring the ChatterExchange.

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Note: Informatica and Informatica Cloud are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.